Ask The Expert: Kennton Hoffman, Wheat State Insurance Group
This article was originally published in the June 2026 issue of Wichita Real Producers magazine. Written by Dave Danielson | Photography by Kelly Remacle. Reprinted with permission.
When the unexpected happens—a storm rolls through, an accident occurs, or something valuable is suddenly lost—having the right insurance coverage in place can make all the difference. In those moments, clarity and confidence matter just as much as protection.
For Kennton Hoffman, Founder and Owner of Wheat State Insurance Group, that responsibility is personal. With more than a decade leading his independent agency and years of experience before that, he has built a business focused on education, relationships, and customized solutions designed around each client’s needs.
Unlike captive agents who represent a single carrier, Kennton and his team work with multiple insurance providers, allowing them to tailor policies across personal, commercial, life, and even pet insurance. But what truly sets his approach apart is how he works with people—patiently, thoroughly, and without pressure.
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Below, Kennton answers a few of the most common questions he hears from clients:
What is the advantage of working with an independent insurance agent?
Kennton: "The biggest advantage is choice. We're not tied to one company, so we can shop multiple carriers to find the best coverage and price for each individual situation. That flexibility allows us to truly work for the client, not the insurance company. As life changes—whether someone is buying a home, starting a business or growing their family—we can adjust their coverage to match their needs."
How do you make sure clients actually understand their coverage?
Kennton: "I don't ever want someone to leave confused. Insurance can get complicated, but it doesn't have to feel overwhelming. We take the time to walk through everything—liability limits, deductibles, what's covered and what's not. And I always tell people, if something doesn't make sense, let's stop and talk about it. My goal is for clients to feel confident and informed, not unsure about what they have."
Do you take a high-pressure approach when working with clients?
Kennton: "Not at all. We're very low pressure. I would rather work with a smaller number of people who truly want help than try to push quick sales. We focus on building relationships. That means taking the time to understand someone's situation and giving them the information they need to make the right decision. It's not about sell, sell, sell; it's about doing what's right for the client."
How does your referral program support the community?
Kennton: "Our Community Matters Referral Program is something we're really proud of. Each year, we select four local nonprofits—one for each quarter—based on input from our clients and team. For every referral that completes a quote, we donate $10 to that organization and send a $10 Amazon gift card to the person who referred them. We don't require anyone to purchase a policy. It's about making connections and giving back, not creating pressure."
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That relationship-first mindset has been at the core of Wheat State Insurance Group since its founding. Beginning his career as a captive agent, Kennton saw the limitations of representing just one company and decided to build something different—an agency that prioritized flexibility, transparency, and long-term trust.
Today, his growing team of agents and service professionals continues to serve clients across the region, with much of their business coming from referrals. It's a reflection of the experience they provide—one where clients feel heard, informed, and supported every step of the way.
Outside of work, Kennton's focus is firmly on family. He and his wife, Kyra, stay actively involved in the lives of their children—Emma, Kierran, and Lillian—supporting them in school activities and sports. That sense of commitment and care carries over into how he runs his business.
"I really love what I do," Kennton says. "At the end of the day, I want people to walk away feeling like they understand their coverage and had a good experience. That's what matters most."
Because when life takes an unexpected turn, having someone you trust in your corner makes all the difference.
TIMING MATTERS.
- Quick quotes.
- Real answers.
- Coverage that performs.
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CONTACT ME!
For more information, contact Kennton at
316-776-0777.
